ICTQual AB Level 3 Certificate in Experience Simplicable – Smell
The ICTQual AB Level 3 Certificate in Experience Simplicable – Smell explores the profound role of scent in shaping customer perceptions, emotions, and memories within experiential environments. This course introduces learners to the science and psychology of smell and its power to enhance service design, branding, and client engagement. By understanding how olfactory experiences influence behavior, learners will gain the skills to create atmospheres that evoke positive emotions, brand loyalty, and memorable experiences.
Throughout the program, participants will explore the use of smell as a subtle yet powerful communication tool in industries such as hospitality, retail, wellness, and event management. They will learn how scent can be integrated strategically into service touchpoints to elevate the customer journey and support overall brand identity. The course also emphasizes the importance of simplicity and balance in olfactory design—ensuring that sensory experiences enhance, rather than overwhelm, the customer environment.
Learners will develop a keen understanding of scent profiling, sensory branding, and experience optimization, supported by principles of client-centered design. This qualification encourages creativity, empathy, and innovation, empowering learners to deliver authentic and emotionally resonant experiences. By the end of the course, participants will be able to apply sensory design techniques that harmonize smell with other experiential elements to achieve holistic service excellence.
The ICTQual AB Level 3 Certificate in Experience Simplicable – Smell is ideal for individuals passionate about experience design, customer engagement, and innovative service delivery—where the sense of smell becomes a vital key to unforgettable client experiences.
Level 3 Certificate in Experience Simplicable – Smell
To enrol in ICTQual AB Level 3 Certificate in Experience Simplicable – Smell, learner must meet the following entry requirements:
This qualification, the ICTQual AB Level 3 Certificate in Experience Simplicable – Smell, consists of 3 mandatory units.
- Principles of Olfactory Experience and Sensory Design
- Techniques for Creating Scent-Based Customer Experiences
- Health, Safety, and Quality Standards in Smell-Oriented Service Delivery
Learning Outcomes for the ICTQual AB Level 3 Certificate in Experience Simplicable – Smell:
Principles of Olfactory Experience and Sensory Design
- Understand the fundamentals of olfactory perception and its influence on emotions and behavior
- Identify the importance of scent as a component of sensory and experiential design
- Analyze different scent categories and their psychological or cultural meanings
- Demonstrate understanding of scent harmony, blending, and balance
- Explore the connection between simplicity and sensory effectiveness
- Evaluate the environmental and contextual factors affecting scent performance
- Apply creative thinking in the design of olfactory experiences
- Integrate sensory design theory into practical case studies
Techniques for Creating Scent-Based Customer Experiences
- Understand the process of choosing suitable scents for specific environments
- Learn practical scent diffusion and delivery techniques
- Develop scent mapping and customer journey design skills
- Master scent branding and emotional marketing strategies
- Customize scent experiences for diverse cultural and demographic groups
- Create innovative and signature scents for service environments
- Assess customer response and satisfaction toward scent experiences
- Integrate olfactory design with other sensory elements
Health, Safety, and Quality Standards in Smell-Oriented Service Delivery
- Understand health and safety protocols in scent application
- Identify allergens and sensitivities related to scent use
- Apply quality assurance standards in sourcing and using fragrance materials
- Demonstrate correct storage and handling of scent-based products
- Maintain cleanliness and hygiene in scent-enhanced environments
- Evaluate environmental sustainability in scent use
- Apply risk management and customer safety strategies
- Promote ethical, inclusive, and customer-centered scent experiences
The ICTQual AB Level 3 Certificate in Experience Simplicable – Smell provides learners with a strong foundation in the science and art of olfactory experience design. Graduates of this qualification can apply their knowledge across various sectors that value sensory engagement and customer experience innovation. This certification opens pathways to further professional development in sensory branding, hospitality management, wellness design, and creative experience delivery.
- Progress to advanced qualifications in experience design and sensory branding
- Pursue training in customer experience and service innovation
- Advance into aromatherapy and wellness environment design roles
- Specialize in fragrance development and scent marketing within retail or hospitality
- Explore opportunities in event and spa experience management
- Enhance career potential in luxury brand experience and product design
- Gain supervisory or creative roles in hospitality, retail, or wellness industries
- Develop independent consultancy or entrepreneurial projects in sensory experience design
- Work as a scent consultant for hotels, restaurants, and retail environments
- Apply skills in marketing and brand experience strategy
- Collaborate with interior designers to create immersive sensory spaces
- Develop olfactory-focused workshops or training programs
- Join creative teams in wellness, spa, and lifestyle product development
- Work in research and innovation for fragrance and sensory technologies
- Contribute to customer experience optimization in service-focused industries
